Everything You Need for SEO-Safe Website Migrations
From automatic redirect mapping to post-migration validation and 404 recovery — three powerful tools to protect your SEO during every stage of a migration.
URL Matching Engine
Automatic redirect mapping for website migrations
Upload your old and new site crawls and let the engine automatically generate a complete redirect plan. Advanced algorithms match URLs based on structure, slugs, and content — saving you hours of manual work while preventing SEO loss from missed redirects.
Why it matters
Manual redirect mapping is error-prone and time-consuming. The matching engine processes thousands of URLs in seconds with explainable confidence scores.
- Exact, pattern & fuzzy matching with confidence scores
- Safety guards: mutual exclusion, type guard, many-to-one cap
- Bulk accept/reject with triage layout per match type
- Export deploy-ready 301 redirects as CSV or JSON
- Domain mapping & language prefix support
- Handles 20k+ URLs with batched processing
Migration Check Cockpit
Validate your migration with Google Search Console data
Connect Google Search Console and compare SEO performance before and after your migration. See exactly which URLs are losing traffic, which queries shifted to new pages, and where value got lost — so you can act before rankings drop permanently.
Why it matters
Without validation, you won't know if your migration succeeded until it's too late. The cockpit surfaces problems within days, not weeks.
- Google Search Console integration with daily refresh
- URL-level drilldown with query buckets (transferred/lost/moved)
- Risk scores per URL to prioritize fixes
- Daily trend tracking with migration date overlay
- Technical health: content parity, noindex checks, crawl analysis
- 12 analysis views: Content Decay, Quick Wins, CTR Benchmark & more
404 Finder
Fix broken links by matching 404s to live pages
Paste or upload your 404 URLs and automatically match them against your live sitemap or crawl data. The finder uses weighted token matching with category-aware fallbacks to suggest the best redirect target — so you can fix broken links fast without manual searching.
Why it matters
Every 404 is lost SEO value and a bad user experience. The finder turns dead-end URLs into working redirects in minutes.
- Weighted Jaccard matching against sitemap or crawl
- Category-aware parent fallback for unmatched URLs
- Confidence scores per suggestion for safe decision-making
- Export redirect rules ready for implementation
- Works with crawl data or sitemap XML
- Homepage fallback for unresolvable 404s
SEO Projects
Continuous site health & link graph monitoring
Create a project per site and let URLMatcher continuously monitor structural health, indexing, duplicates and internal links. Scheduled crawls keep your site's health score up to date so SEO regressions surface fast — not months later.
Why it matters
Site health degrades silently between manual audits. Continuous monitoring keeps issues visible while they're still easy to fix.
- Scheduled weekly or monthly crawls per project
- Health score with technical, content, meta & structure buckets
- PageRank scoring per URL with full inlink graph
- URL Explorer with detail panel: issues, inlinks, metadata
- Duplicate content & title finder across the site
- Internal link opportunity suggestions
Use Cases
Perfect for different types of website migrations
URL Structure Migration
From complex to simple URLs, or from one structure to another with intelligent pattern matching.
- • Hierarchy depth changes
- • Folder restructuring
- • URL path reorganization with pattern recognition
Multi-Site Consolidation
Intelligently merge different domains with different URL conventions into a uniform structure.
- • Cross-domain URL matching
- • Harmonize naming conventions
- • Language and region prefix mapping
Content Reorganization
Structural reorganization with intelligent slug matching and pattern recognition.
- • Section redistribution
- • Reuse existing slugs with new structure
- • URL hierarchy adjustments