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Company Information

URLMatcher

Ambonstraat 6
8022 NT Zwolle
Netherlands

Registration & VAT

KVK: 74295748
BTW: NL002219266B46

Koop Lageweg - Founder URLMatcher
Founder

Why I built URLMatcher

Koop Lageweg, freelance SEO specialist and founder of URLMatcher

I built URLMatcher because I could not quickly get the information I needed from the tools I already used. Screaming Frog gave me crawl data, Ahrefs gave me backlink data and positions, Search Console showed clicks, positions, impressions and queries, and GA4 showed traffic. The information was there, but spread across different exports and spreadsheets.

For every migration, I had to bring those sources together, find the important old and new URLs, build and review the redirect map, and then use another set of checks after launch to see what had changed. It worked, but it was slow and too easy to miss something.

URLMatcher grew out of that workflow. It brings URL discovery, redirect matching, review and post-launch monitoring together, while keeping the SEO specialist in control of the decisions.

Working on a migration or have a question about the product? Send me a message.