SEO Projects

SEO Projects for continuous site monitoring.

Bring crawl snapshots, Google Search Console data, URL Explorer, technical issues and internal link analysis together for one website.

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Illustration of scheduled crawls and search data collected in one SEO Project

One project history

Keep your site data together in an SEO Project

Each project connects the latest crawl with earlier snapshots and search performance for the same domain.

  • Run and schedule crawls

    Refresh the site inventory on demand or with the schedule available for your plan.

  • Connect search performance

    Use Search Console clicks, impressions and queries alongside crawl data.

  • Inspect any URL

    Open status, indexability, canonicals, metadata, inlinks and crawl history in URL Explorer.

Illustration of SEO issues grouped by severity and affected URLs

Focused analysis

Turn site changes into a focused SEO backlog

Move from the project overview to the issue group, affected URLs or search signal that deserves investigation.

  • Prioritize technical issues

    Group crawlability, metadata, content and structure findings by severity.

  • See structural signals

    Use crawl depth, inlinks and internal PageRank to understand how pages are supported.

  • Compare crawl snapshots

    Review what appeared, disappeared or changed between project crawls.

Inside SEO Projects

See crawl health and search performance in one overview

Use the dashboard to find a change, then open URL Explorer, Project Issues or Search Console analysis for the underlying pages.

Create a project
URLMatcher SEO Projects dashboard with crawl health and search performance
Sample data

Where it helps

SEO Projects that stay useful between audits

  • Ongoing site monitoring

    Keep a current technical inventory and a crawl history for one production website.

  • Recurring SEO reviews

    Return to the same issue groups, URL details and search data instead of rebuilding the audit context.

  • Post-migration follow-up

    Continue monitoring URLs, structure and search performance after the launch period ends.

FAQ

Frequently asked questions

How often does the crawler run?

Run a project crawl on demand or use the schedule available for your plan.

Are there limits on URLs?

Yes. The maximum pages per project and available project count depend on your plan.

What is measured in the health score?

Technical issues, content issues, meta completeness and site structure each contribute a weighted component.

Can I monitor multiple sites?

Yes. Create one SEO Project per site. Crawl data, Search Console data and analysis remain separated by project.

Do project crawls respect robots.txt?

Yes. Project crawls respect robots.txt and use an identifiable user-agent.

Create an SEO Project for your website

Start with one crawl and keep future site changes and search signals connected to the same project.